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Justfashionista #1

Swedish stockings looking good

Get inspired by fashionable women mixing up products from our designers.

 

1.  Mixing Dutch Basics and Idamari

@martinetessand mixing it up
@martinetessand mixing it up, Circle bracelet, Unnr ring

Dutch Basics delivers classic jewelry, a failsafe investment that will be wearable forever! They are handmade in a small studio in Portugal.

Take a look at Dutch Basics latest collection

Idamari is a real handcrafter. Her collections are all 100 % handmade by herself, in her studio in Berlin. Ida is also our first designer using certified conflict free gold.

Look at Idamari’s collection here

 

2. Dutch actress Coosje Smid in Dutch Basics

 

❤️ Liefde van m'n leven. @karenrosetzsky @linda_meiden

A photo posted by Coosje Smid (@coosjesmid) on

 

The pearl collection from Dutch Basics is made with freshwater-pearls and classic as can be.

3. Bracelet on top of a classic shirt

 

Hasla identitet jewelry
Hasla identitet jewelry

Like this. With Hasla’s identitet collection, you will find it easy to mix and match. This collection is based on the molecule, or hexagon if you like. These items are made in Hasla’s workshop in Setesdal in Norway. Take a look at the process of making a product.

 

4. Meilin Hyde in stockings

 

?? Bring on the sweater weather ???: @khuongnguyenn #consciousclothing #consciouscloset #monochromatic

A photo posted by Meilin Hyde | 美琳 (@meilinhyde) on

Swedish Stockings have been collaborators of ours for some years now, and to follow their thorough process of becoming circular in their production is truly inspiring. If you don’t know their stockings yet, we suggest you try.

They are made out of recycled polyester (considered to be waste), made at water saving factories, with their own cleaning system, zero waste guarantee, and solar panel energy-use. It’s really impressive.

Here, green-liver Meilin Hyde shows her classic style with one of the thicker models in black.

Shop the Swedish Stockings collection here

 

5. Why only one ring?

 

abareness karuna stack rings
abareness karuna stack rings

Wear several at once. Like with the stack rings from Abareness. There are several versions, all handmade in a small workshop in Nepal. Stack rings are brilliant for bringing new life to old rings as well. Try it!

 

6. Dare to Wear Colour

 

I wonder what he is hiding? :)

A photo posted by Hi! I am Luiza ? (@freedom_in_rainbow) on

Like Luiza. Her Instagram is also something to follow! Real colour-boost inspiration!

She wears a yellow backpack from Kokosina. Handmade for you personally after you order it, and made in their studios in Latvia or Italy. Take a look at the wide range of colours in the leather. You are bound to find your favorite here! Leather is guaranteed from livestock, where whole animal is used for food purposes.

 

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How to do the Boho trend the slow fashion way

boho trend

The relaxed linen and cotton bohemian products can be well-produced, high quality, and still on trend.

The relaxed accessories

As seen on the runway on a dress from Chloe…

Chloé dress and Just Fashion accessories
Chloé dress and Just Fashion accessories, shop products: Bir ring, Bhagya 3 set bracelets, Thopa long chain Necklace

The white dress

As seen on the runway from Balenciaga…

Balenciaga classic white cotton dress
Balenciaga classic white cotton dress

 

skall boho dresses and abareness necklace
Shop products: Chateau Dress, Lilly Dress, Pendant with chain,  and Boho Dress

 

boho dress with backpack with tassels, pendant with chain and bracelet
Shop products: Boho Dress, backpack with tassels, Paisha Pendant with chain, ambu bracelet

 

The relaxed shirt

 

Th relaxed linen shirt with boho necklaces and bracelets
Th relaxed linen shirt with boho necklaces and bracelets

 

Just Fashion linen and cotton shirts and bindu pendant with chain
Just Fashion linen and cotton shirts, bottom from right: Striped Shirt, Long striped shirt, Sailor shirt, Bindu pendant, and long linen tunic
Striped linen shirt. bone necklace and rings
Shop products: Striped shirt, Dhwani necklace, Mukti 3 stack rings in brass, one Chanchal ring in silver, and Lakshya silver bracelet 

 

long linen tunic
Shop the look: long linen tunic, relaxed viscose pants

 

Relaxed summer pinterest inspo
Relaxed summer pinterest inspiration

ALL BOHO INSPIRATION HERE

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Mia’s style.

Photo: Hans Kristian Riise Beautifull Mia Sundfjord got her own style

Name
Mia Sundsfjord

Work
Working freelance in the film industry

What are your thoughts on the terms “Sustainability” and “Ethical production”? 

“Well, it isn’t easy to navigate between all the terms and it is not easy to do better choices either. When I go to the High Street stores and see something with the tag “Made in Bangladesh”, I get a stomachache. The money goes straight to the top of the chain, but even though I know this, it is so easy to choose the more  affordable products”.

 

Love these loose flowing pants. They will work great for dressing both up and down
“Love these loose flowing pants. They will work great for dressing both up and down”
"I would add this cotton sweater and the classic, androgynous ring from Idamari"
“I would add this cotton sweater and the classic, androgynous ring from Idamari”

Fatal pants, Half Circle Sweater, Eir ring

 

“You see something you like, and the barrier for buying it is so low. You don’t think about choosing better there and then. You think about your wardrobe, how it will fit in there, and that’s the only thing you have to consider. So I guess these terms gets me thinking about the changes we all are trying to make, but still haven’t managed to do”.

 

"You might have discovered already, that I am a fan of the blue collection from Kerber. I want so many different models. These Must have Pants with long legs are also great, and even better styles with Elsien Gringhuis Half Circle T-shirt and JohannaN bracelet"
“You might have discovered already, that I am a fan of the blue collection from Kerber. I want so many different models. These Must have Pants with long legs are also great, and even better styles with Elsien Gringhuis Half Circle T-shirt and JohannaN bracelet”

Must Have Pants Blue Long, Half Circle T-shirt, Horn Bracelet

 

"These two when I'm going to a party? Yes I think so"
“These two when I’m going to a party? Yes I think so”

 

Usha Earrings, Party Shorts Blue

 

If you should elaborate, how do you choose your wardrobe, and do you regularly repairs and fix things that are broken? 

 

“I often ask myself; Why not choose better? and I’m working on it. It costs more, but in the end, it is likely to be a win to choose quality and something you will love. 6 pants from the high street stores equals maybe one slowly produced high quality pair of pants. And to know something about how it is produced, and that the people that made it, touched it, have been treated well and got their fair share, means something too!”

"For more casual days when I want to rough things up a little, I would love to leave my house in this No Sleep Until June 5 Panel in white and the grey bucket bag from Schermann Ringdal"
“For more casual days when I want to rough things up a little, I would love to leave my house in this No Sleep Until June 5 Panel in white and the grey bucket bag from Schermann Ringdal”

Prensen Grey (currently out of stock), 5 Panel White

 

“You don’t repair pants when the repair costs more than the pants. We are not used to this kind of thinking. The products have so low value that it’s usually not in my mind to think about fixing it. But I do choose better sometimes. I love to go to the small independent stores, both here in Oslo and when I’m traveling. To talk to the people there and get the details and stories behind what I buy. And to see the commitment that goes all the way from the making of the product to the person selling me it. It makes me feel proud and it makes me love what I buy there more than other items. And THESE things I definitely fix if they are broken”.

 

 

"I have always wanted a great suit! With the ones from Kerber, I can mix and match my own feminin/masculine variant. Great blue colour as well"
“I have always wanted a great suit! With the ones from Kerber, I can mix and match my own feminin/masculine variant. Great blue colour as well”

See all suit-combinations here

 

“With food there’s been a great change the last few years here in Norway towards better production and small independent food-labels, but with clothing it is much more complex. You need to love what you buy in another way. It is connected to your identity. But in the end – like with food – you have to say even though it is hard – I just have to stop eating that and choose something better!”

 

"These stockings from Swedish Stockings remind me of the stories I've heard about the war when stockings where so expensive that women painted the line onto their legs to make an impression of wearing stockings. It is a real nostalgic model and elevate any dress to a new level"
“These stockings from Swedish Stockings remind me of the stories I’ve heard about the war when stockings where so expensive that women painted the line onto their legs to make an impression of wearing stockings. It is a real nostalgic model and elevate any dress to a new level”

Stefanie Seam Stockings

"There are so many great jewelry pieces at Just Fashion, but this one really stood out. It it's a classic"
“There are so many great jewelry pieces at Just Fashion, but this one from Dutch Basics really stood out. It it’s a classic”

Circle necklace

How do you see the future? What do you think the future holds in regards to production and consume?
“I think we are facing great challenges. I think that for ethical production to become mainstream, they need to get subsidized. To be able to compete with the big chains when it comes to price. But maybe also the change will come no matter what. That it forces itself into our lives”.


Follow Mia
Instagram: @miasundsfjord

Snapchat:miassen
Bilde 07.01.2016, 16.47.26

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Versus.

AW15_my_favorite_top_organza_chili_red_132_F_Just-Fshion

The choices we make.. one versus the other.. and sometimes one feel the need for one high and one low, one hard one soft, one statement, one subtle and one in fish and one in cow..

The everyday pant.

high versus low pants, what to choose?
high versus low pants, what to choose?

KERBER

The detail on your earlobe.

Hard vs soft stud earrings?
Hard versus soft stud earrings?

SOFT from Abareness
HARD from Hasla

 

The everyday bag.

Fish leather vs cow
Fish leather versus cow

FISH from Eben
COW from Schermann Ringdal

 

The necklace.

 

statement vs subtle?
statement versus subtle?

STATEMENT from JohannaN
SUBTLE from Dutch Basics

 

The blazer.

One button vs two?
One button vs two?

KERBER

Make your choise :)

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Women Supporting Women

Marielle Kerber and Thuy in the factory in Vietnam, supporting women through good working conditions and by involving the craftswomen in the designing process

“Despite great strides made by the international women’s rights movement over many years, women and girls around the world are still married as children or trafficked into forced labor and sex slavery. They are refused access to education and political participation, and some are trapped in conflicts where rape is perpetrated as a weapon of war. Around the world, deaths related to pregnancy and childbirth are needlessly high, and women are prevented from making deeply personal choices in their private lives”

Human Rights Watch

 

The Gender Gap

At Just Fashion we fight for gender and race-equality. We believe that everybody should have equal rights to make the same choices in their lives, which is not nearly the case today.

Based in Norway, Just Fashion are one of the lucky ones, at 3rd place in the Global Gender Gap Report for 2014, only beaten by Iceland and Finland.

It’s much worse for countries further down on the scale, like Nepal on 112th place, and all the way down to Yemen, at 154th place, the last one.

From the factory outside of Kathmandu in Nepal, where a/bareness know that their workers have good pay and a say in things
From the factory outside of Kathmandu in Nepal, where a/bareness know that their workers have good pay and a say in things

 

Supporting women through your fashion buys

Several designers at Just Fashion are working with women in countries further down on this list, and they make sure that

  • their factories and workshops strengthen women’s rights
  • giving not only minimum wage but also living wage
  • making sure that they have good working conditions and that the women are heard

 

From the project a/abareness did in a village in Nepal where women got to work from their homes
From the project a/abareness did in a village in Nepal where women got to work from their homes

Outside Kathmandu in Nepal our designers Abareness have taken part in a project where women, because of their caste, cannot leave their village. By giving them the opportunity to work from home, their economy and status is strengthened. These products are now unfortunately sold out, but we are hoping there are new projects to come.

Dark statistics

 

From Kerbers factory in Vietnam. Thuy working on silk products, a tricky material which need sklls to be done right
From Kerbers factory in Vietnam. Thuy working on silk products, a tricky material which need sklls to be done right

 

Just Fashion designers supporting women

By supporting designers who make sure that women get paid, not only minimum, but also a living wage, you can take part in slowly changing a mentality in countries where women rarely get a say. And in other countries, like Germany, Norway and the Netherlands, you will give a share to women in professions that are not considered prestigious or important.
Here are the designers you should buy from at Just Fashion to make sure you support women in some way.

Abareness

Makes sure that the women in the bigger knitting factory have good working conditions and living wage pay. In addition, Abareness is actively supporting educational projects that doesn’t discriminate between girls and boys, through their #coolkidsneedscleanwater project.

 

#Coolkidsneedcleanwater, a/abareness project in schools in Kathmandu
#Coolkidsneedcleanwater, a/abareness project in schools in Kathmandu

Anne Gorke

Anne Gorke modelling her Parrot Dress
Anne Gorke modelling her Parrot Dress

Are supports independent craftswomen in and around Weimar in Germany.

Apollonius

Is a woman; designer Emma does all the work herself in her studio in Oslo.

Elsien Gringhuis

Supports independent craftswomen in Netherlands. In addition, she only use women of all ages, and with focus on their thoughts, ambitions and aspirations in her lookbook campaigns, and by doing so, shows another side of fashion than the too young clothing hanger-model.

 

Liesbeth runs Fashion council Netherland and is modelling an outfit in Elsiens Gringhuis last lookbook
Liesbeth runs Fashion council Netherland and is modelling an outfit in Elsiens Gringhuis last lookbook
IIIF leather bag made by an independent female craftswoman
IIIF leather bag made by an independent female craftswoman

Idamari

Does all the work herself, in her studio in Berlin, and she is obviously a woman.

IIIF

Works with one craftswomen on Iceland for their leather bag-collection.

Kerber

Works with craftswomen (and men) in Hoi an in Vietnam. They get living wage and are encouraged in developing their skills, also taking part in the design process.

Retusj

Karen Pederstad is the designer behind Retusj, also made by hand by the designers herself in her studio in Oslo.

Just Fashion

Almost everybody involved in Just Fashion are women , and our founder is a woman. By supporting us, you also support our fight to find more designers who believe in gender and race-equality, regardless of their gender.

Just Fashion founder Marte DJupesland
Just Fashion founder Marte DJupesland

Learn more about gender equality

This video from World Economic Forum tells a short version of why the report about gender equality is important

Read and look at key statistics from the Gender Gap Report here, or download the total report.